Natural Toothpaste

Liebwerk natural toothpaste looks and feels different from conventional toothpaste because it is free from synthetic fragrances, colorants, and preservatives, as well as foaming and thickening agents. This results in a gentle sandy-yellow hue and a naturally foamy texture. By omitting anything that lacks hygienic or healthcare benefits, we focus solely on essential, high-quality regional ingredients that are beneficial and health-promoting.

Yes absolutely. Recognizing the crucial importance of oral hygiene, we developed Liebwerk natural toothpaste in collaboration with dental experts with over 120 years of experience. Our toothpaste includes all the essential ingredients for maintaining healthy and effective oral hygiene. We carefully selected only those ingredients that provide genuine hygienic or healthcare benefits, omitting any that are superficial or unnecessary. This ensures that Liebwerk toothpaste delivers the same high level of effectiveness as the best conventional options.

Liebwerk toothpaste is produced in the canton of Schaffhausen by Swiss dental professionals with over 120 years of experience in the dental care industry. This ensures that our toothpaste adheres to the highest quality standards for your daily oral care routine.

Fluoride is a naturally occurring trace element that should not be confused with fluorine, a toxic gas. When fluorine reacts with substances like sodium, it forms fluoride salts, which have beneficial properties for dental health.

Fluoride plays a crucial role in preventing cavities. Bacteria in dental plaque convert sugars into acids, which can erode tooth enamel.

Fluoride helps by strengthening enamel, preventing mineral loss, and aiding in remineralization.

It also enhances enamel’s resistance to acids and inhibits the growth of plaque bacteria.  This is why fluoride toothpastes are widely recommended by dentists, dental associations and health authorities.

However, excessive fluoride intake can lead to dental fluorosis, a condition where the enamel becomes porous and unable to regenerate.

This condition is rare in Europe, thanks to controlled fluoride levels in toothpaste and low fluoride concentrations in drinking water and food.

Children require special attention to avoid excessive fluoride intake. From the first baby tooth, it should contain at least 500 ppm of fluoride, increasing to 1500 ppm from age six. Ensure children spit out toothpaste and avoid swallowing it.

Liebwerk toothpaste is suitable for use starting at the age of 6. This is because our toothpaste contains 1000 ppm (parts per million) of fluoride.

The Swiss Dental Association (SSO) recommends the following fluoride concentration in toothpaste:

• For milk teeth: Use a children’s toothpaste containing 500 ppm of fluoride.

• For permanent teeth (around age of 6): Use a toothpaste containing up to 1500 ppm of fluoride.

Yes, our toothpaste is certified by Dermatest, an independent dermatological institute renowned for ensuring the highest safety in consumer goods.

The toothpaste underwent rigorous testing for safety, microbiological quality, and effectiveness in plaque removal, all under the supervision of dermatological and dental experts.

Liebwerk toothpaste has successfully passed this certification, confirming it meets high safety and quality standards. It is safe for use, including during pregnancy and breastfeeding.

Yes, Liebwerk toothpaste is Vegan certified.

Yes, Liebwerk toothpaste can be safely used during pregnancy and breastfeeding. It has been certified by Dermatest, an independent dermatological institute known for its rigorous safety standards in consumer products.

Our PICEA™ wood tube by Neopac is made from 95% renewable resources, including 10% spruce wood and 85% sugar-based material. The spruce wood comes from certified forests in the EU and the sawdust is sourced from German carpenters.

The PICEA™ wood tube offers a 40% improved CO2 balance compared to traditional polyethylene (PE) tubes while maintaining high standards in barrier properties, decoration, food suitability, and recyclability. It has received Ecocert and Cosmos certifications and is classified as food grade in the EU.

In 2022, the PICEA™ wood tube was honored as ‘Tube of the Year’ by the European Tube Manufacturers Association (ETMA), highlighting its exceptional quality and the commitment to naturalness and sustainability in our Liebwerk botanical toothpaste.

Yes, the Liebwerk PICEA™ wood tube is 100% recyclable.  It is made from a mono-material, allowing it to be disposed of together with the cap in the same recycling circuit as PE (polyethylene), such as for white milk or laundry bottles.

While alternative products like tabs and powders are often praised for their eco-friendly credentials, they frequently fall short in terms of essential ingredients for effective oral hygiene.

From a dental medicine point of view, it is not very clear how the components of tabs and powders are released, distributed and ultimately act inside the mouth. Additionally, these alternatives typically contain only about half the ingredients found in traditional toothpaste and often include little to no fluoride.

According to the Swiss Dental Association, traditional toothpaste offers more benefits in maintaining oral health compared to tabs and powders.

Moreover, Liebwerk’s innovative PICEA™ wood tube addresses the sustainability issue by being 100% recyclable, offering an eco-friendly packaging solution while ensuring the high efficacy of our toothpaste.